Johnny Depp has reportedly signed an endorsement deal worth seven figures with Dior to continue being the face of their Sauvage cologne in a multi-year deal worth millions.
The “Pirates of the Caribbean” star will be the face of Dior’s cologne Savauge as part of a multi-year agreement, sources told TMZ.
According to TMZ, Johnny inked the new deal to continue fronting the fragrance after fashion photographer Greg Williams attended one of Johnny and Jeff Beck’s gigs in Paris.
The publication claims that before and after the concert, Johnny did a photo shoot with Greg, with the resulting artwork set to be used in a new Dior advertising campaign.
Depp first signed with Dior in 2015. Amid his public feud with ex-wife Amber Heard, which included allegations of domestic abuse leveled against Depp, the actor says he was fired by Disney and Warner Bros but the fashion brand stuck with him.
Per Pagesix, the strategy seemed to pay off, with many fans buying Sauvage on sites like Sephora and Ulta as a show of support during the legal proceedings.
Depp is continuing to add to his projects since the defamation trial victory recently selling 750 limited-edition pieces of his debut artwork collection, for a whopping $3.6 million (£3 million) in total, through Castle Fine Art.